Product Design: Honey Bee

Babees Honey by Ah & Oh Studio:

“A simple and litlle idea of packing for honey. We tried to treat jar as a playground for a character design. Dark cap and stripes made the idea quite clear. Through this project we tried to encourage kids to reach for honey instead of refined sugar. Especially for them we create logo which smiles bee’s face. It’s hand calligraphed, custom made, and it softens the overall simple, geometric look of the packaging.”

What a sweet idea! I wonder why no one thought of it sooner!

I love how they included the detail of a bee at the end of the “s” for Babees too.

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